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Hispanic, Latino, Markerting,

3 Horrible Mistakes You’re Making with Latino Marketing

If your growth plans includes tapping into the Latino market, you’re probably […]

Hispanic, Brand, word of mouth, marketing

Hispanic conversations are essential to brand preference.

Word of mouth marketing drives 13% of consumer sales and amplifies the […]

Does your marketing influence the Latino Consumer?

The other day, my wife was talking with my daughter after dinner […]

Social Context: Key to Latino Marketing

Marketing communication plans are crucial to reaching potential Latino consumers and a […]

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